1) Introduction and contact details of the controller
1.1 We are pleased that you are visiting our website and would like to thank you for your interest. Below, we inform you about the handling of your personal data when using our website. Personal data is defined as all data with which you can be personally identified.
1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Timotei Buhai, ATMOS Clothing, Welserstraße 36, 4060 Leonding, Austria, Tel.: +436609404130, E-Mail: support@atmosclo.com. The controller responsible for the processing of personal data is the natural or legal person who, alone or jointly with others, decides on the purposes and means of the processing of personal data.
2) Data collection when visiting our website
2.1 If you use our website for purely informational purposes, i.e., if you do not register or otherwise provide us with information, we only collect data that your browser transmits to the page server (so-called "server log files"). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:
- Our visited website
- Date and time of access
- Volume of data sent in bytes
- Source/reference from which you reached the page
- Browser used
- Operating system used
- IP address used (if applicable: in anonymized form)
Processing is carried out in accordance with Art. 6 (1) (f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data is not passed on or used for any other purpose. However, we reserve the right to check the server log files subsequently should there be concrete evidence of unlawful use.
2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the controller), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the string "https://" and the lock symbol in your browser line.
3) Hosting & Content Delivery Network
3.1 Shopify
For the hosting of our website and the display of page content, we use the system of the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify")
Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada
All data collected on our website is processed on the provider's servers. We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.
In the case of data transfers to Canada, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.
3.2 Shopify
We use a Content Delivery Network provided by: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify")
Data may also be transferred to:
- Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada
- Cloudflare Inc., 101 Townsend St. San Francisco, CA 94107, USA
This service enables us to deliver large media files such as graphics, page content, or scripts more quickly via a network of regionally distributed servers. Processing is carried out to protect our legitimate interest in improving the stability and functionality of our website in accordance with Art. 6 (1) (f) GDPR. We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.
In the case of data transfers to Canada, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.
For data transfers to the USA, the data recipient has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection based on an adequacy decision of the European Commission.
4) Cookies
To make visiting our website attractive and to enable the use of certain functions, we use cookies, which are small text files placed on your device. Some of these cookies are automatically deleted after closing your browser (so-called "session cookies"), while others remain on your device for longer and allow for the saving of page settings (so-called "persistent cookies"). In the latter case, you can check the storage duration in your web browser's cookie settings overview.
Insofar as personal data is also processed by individual cookies used by us, the processing is carried out either for the performance of the contract in accordance with Art. 6 (1) (b) GDPR, in the case of consent granted in accordance with Art. 6 (1) (a) GDPR, or to protect our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the site visit in accordance with Art. 6 (1) (f) GDPR.
You can set your browser so that you are informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general.
Please note that if cookies are not accepted, the functionality of our website may be limited.
5) Contacting us
In the context of contacting us (e.g. via contact form or email), personal data is processed exclusively for the purpose of processing and answering your request and only to the extent necessary for this.
The legal basis for the processing of this data is our legitimate interest in responding to your request in accordance with Art. 6 (1) (f) GDPR. If your contact is aimed at concluding a contract, an additional legal basis for the processing is Art. 6 (1) (b) GDPR. Your data will be deleted when it can be inferred from the circumstances that the relevant matter has been conclusively clarified and provided that there are no statutory retention requirements to the contrary.
6) Data processing when opening a customer account
In accordance with Art. 6 (1) (b) GDPR, personal data will continue to be collected and processed to the extent necessary if you provide it to us when opening a customer account. The data required for opening an account can be found in the input mask of the corresponding form on our website.
Deletion of your customer account is possible at any time and can be done by sending a message to the aforementioned address of the controller. After your customer account has been deleted, your data will be deleted provided that all contracts concluded through it have been fully settled, no statutory retention periods conflict with this, and there is no continued legitimate interest on our part in further storage.
7) Use of customer data for direct marketing
7.1 Subscription to our email newsletter
If you subscribe to our email newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your email address. The provision of further data is voluntary and will be used to address you personally. For the newsletter dispatch, we use the so-called double opt-in procedure, which ensures that you only receive the newsletter once you have expressly confirmed your consent to receive the newsletter by clicking on a verification link sent to the email address provided.
By activating the confirmation link, you grant us your consent for the use of your personal data in accordance with Art. 6 (1) (a) GDPR. In doing so, we store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace a possible misuse of your email address at a later date. The data collected by us during registration for the newsletter is used strictly for this purpose.
You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a corresponding message to the controller mentioned at the beginning. After unsubscribing, your email address will be deleted immediately from our newsletter distribution list, unless you have expressly consented to further use of your data or we reserve the right to further data usage that is legally permitted and about which we inform you in this declaration.
7.2 Shopify Email
Our email newsletters are sent via this provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland
Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada
Based on our legitimate interest in effective and user-friendly newsletter marketing, we pass on your data provided during newsletter registration to this provider in accordance with Art. 6 (1) (f) GDPR, so that they can take over the newsletter dispatch on our behalf.
Subject to your express consent in accordance with Art. 6 (1) (a) GDPR, the provider also conducts statistical success evaluations of newsletter campaigns by means of web beacons or tracking pixels in the sent emails, which can measure open rates and specific interactions with the content of the newsletter. Device information (e.g. time of access, IP address, browser type, and operating system) is also collected and evaluated, but not merged with other datasets.
You can revoke your consent to newsletter tracking at any time with effect for the future.
We have concluded a data processing agreement with the provider, which protects the data of our site visitors and prohibits disclosure to third parties.
In the case of data transfers to Canada, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.
7.3 Stock availability notification by email
For temporarily unavailable items, you can sign up to receive stock availability notifications via email. In doing so, we will send you a one-time message via email regarding the availability of the item you have selected. The only mandatory information for sending this notification is your email address. Providing further data is voluntary and may be used to address you personally. For the email dispatch, we use the so-called double opt-in procedure, which ensures that you only receive a notification once you have expressly confirmed your consent in this regard by clicking on a verification link sent to the email address provided.
By activating the confirmation link, you grant us your consent for the use of your personal data in accordance with Art. 6 (1) (a) GDPR. In doing so, we store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace a possible misuse of your email address at a later date. The data collected by us during registration for our email notification service regarding stock availability is used strictly for this purpose.
You can unsubscribe from availability notifications at any time by sending a corresponding message to the controller mentioned at the beginning. After unsubscribing, your email address will be deleted immediately from our distribution list set up for this purpose, unless you have expressly consented to further use of your data or we reserve the right to further data usage that is legally permitted and about which we inform you in this declaration.
8) Data processing for order processing
8.1 As far as necessary for the performance of the contract for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 (1) (b) GDPR.
Insofar as we owe you updates for goods with digital elements or for digital products on the basis of a corresponding contract, we process the contact details provided by you during the order in order to inform you personally within the framework of our legal information obligations in accordance with Art. 6 (1) (c) GDPR. Your contact details are used strictly for this purpose for communications regarding updates owed by us and are processed by us only to the extent necessary for the respective information.
To process your order, we also work with the service provider(s) listed below, who support us in whole or in part in the execution of concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information.
8.2 Sendcloud
For shipping, we use the service of the following provider: Sendcloud GmbH, Fürstenrieder Str. 70, 80686 Munich
In accordance with Art. 6 (1) (b) GDPR, we pass on your data exclusively for the purpose of processing your online order to the provider, who, on our behalf, handles the printing of shipping labels and the transmission of shipment data to the commissioned transport company. Data is only passed on to the extent that it is actually necessary for processing.
On our behalf, the provider also sends shipping notifications and status updates regarding the delivery. For this purpose, we pass on certain customer data (email address, first and last name, and address) together with the tracking number to the provider after the parcel has been posted in accordance with Art. 6 (1) (f) GDPR, based on our legitimate interest in effective and informative customer communication as well as transparent and reliable shipping processing, which is also in the customer's interest.
The data is not passed on to third parties by the provider and is processed exclusively for the purpose stated above. After the shipping has been completed, the data is deleted by the provider.
We have concluded a data processing agreement with the provider, which protects the data of our site visitors and prohibits disclosure to third parties.
8.3 Use of payment service providers
- Apple Pay
If you choose the "Apple Pay" payment method from Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, payment processing takes place via the "Apple Pay" function of your mobile device operating on iOS, watchOS, or macOS by charging a payment card stored in "Apple Pay". Apple Pay uses security features integrated into the hardware and software of your device to protect your transactions. To authorize a payment, it is therefore necessary to enter a code previously defined by you, as well as verification via the "Face ID" or "Touch ID" function of your device.
For the purpose of payment processing, your information provided during the order process, along with information about your order, is transmitted to Apple in encrypted form. Apple then re-encrypts this data with a developer-specific key before the data is transmitted to the payment service provider of the payment card stored in Apple Pay for the purpose of executing the payment. Encryption ensures that only the website via which the purchase was made can access the payment data. After the payment has been made, Apple sends your device account number as well as a transaction-specific, dynamic security code to the originating website to confirm the success of the payment.
Insofar as personal data is processed during the described transmissions, the processing is carried out exclusively for the purpose of payment processing in accordance with Art. 6 (1) (b) GDPR.
Apple retains anonymized transaction data, including the approximate purchase amount, the approximate date and time, and whether the transaction was completed successfully. Anonymization completely excludes any personal reference. Apple uses the anonymized data to improve "Apple Pay" and other Apple products and services.
If you use Apple Pay on the iPhone or Apple Watch to complete a purchase initiated via Safari on the Mac, the Mac and the authorization device communicate via an encrypted channel on Apple's servers. Apple does not process or store any of this information in a format that could identify you. You can disable the ability to use Apple Pay on your Mac in the settings of your iPhone. Go to "Wallet & Apple Pay" and turn off "Allow Payments on Mac".
Further information on data protection with Apple Pay can be found at the following internet address: https://support.apple.com
- Google Pay
If you choose the "Google Pay" payment method from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), payment processing takes place via the "Google Pay" application on your mobile device running at least Android 4.4 ("KitKat") and equipped with an NFC function, by charging a payment card stored in Google Pay or a payment system verified there (e.g. PayPal). To authorize a payment via Google Pay exceeding 25,- €, it is necessary to first unlock your mobile device using the configured verification method (such as facial recognition, password, fingerprint, or pattern).
For the purpose of payment processing, the information provided during the ordering process, together with information about your order, is passed on to Google. Google then transmits your payment information stored in Google Pay in the form of a unique transaction number to the originating website, which is used to verify the payment. This transaction number does not contain any information about the actual payment details of your payment methods stored in Google Pay, but is created and transmitted as a unique numeric token. For all transactions via Google Pay, Google acts solely as an intermediary for processing the payment. The transaction is carried out exclusively in the relationship between the user and the originating website by charging the payment method stored in Google Pay.
Insofar as personal data is processed during the described transmissions, this processing takes place exclusively for the purpose of payment processing in accordance with Art. 6 (1) (b) GDPR.
Google reserves the right to collect, store, and evaluate certain transaction-specific information for every transaction made via Google Pay. This includes the date, time, and amount of the transaction, merchant location and description, a description provided by the merchant of the goods or services purchased, photos you have attached to the transaction, the name and email address of the seller and buyer or the sender and recipient, the payment method used, your description of the reason for the transaction, and, if applicable, the offer associated with the transaction.
According to Google, this processing takes place exclusively in accordance with Art. 6 (1) (f) GDPR based on the legitimate interest in proper accounting, the verification of transaction data, and the optimization and maintenance of the functionality of the Google Pay service.
Google also reserves the right to combine the processed transaction data with other information collected and stored by Google when using other Google services.
The terms of use for Google Pay can be found here:
https://payments.google.com
Further information on data protection for Google Pay can be found at the following internet address:
https://payments.google.com
- iDeal
One or more online payment methods of the following provider are available on this website: Currence Holding BV, Beethovenstraat 300 Amsterdam, Netherlands
If you choose a payment method from the provider that requires you to make an advance payment (e.g., credit card payment), your payment data provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the content of your order will be passed on to the provider in accordance with Art. 6 (1) (b) GDPR. In this case, your data will only be passed on for the purpose of payment processing with the provider and only to the extent necessary for this.
- Klarna
One or more online payment methods of the following provider are available on this website: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden
If you choose a payment method from the provider that requires you to make an advance payment (e.g., credit card payment), your payment data provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the content of your order will be passed on to the provider in accordance with Art. 6 (1) (b) GDPR. In this case, your data will only be passed on for the purpose of payment processing with the provider and only to the extent necessary for this.
If you choose a payment method where the provider makes an advance payment (e.g., purchase on account, installment purchase, or direct debit), you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, zip code, city, date of birth, email address, telephone number, and, if applicable, data on an alternative payment method).
To safeguard our legitimate interest in determining the creditworthiness of our customers, this data will be forwarded by us to the provider for the purpose of a credit check in accordance with Art. 6 (1) (f) GDPR. Based on the personal data you have provided and other data (such as shopping cart, invoice amount, order history, payment experience), the provider checks whether the payment method you have selected can be granted with regard to payment and/or default risks.
For decisions within the scope of the application review, in addition to internal provider criteria, identity and credit information from the following credit agencies may be included in accordance with Art. 6 (1) (f) GDPR:
https://cdn.klarna.com
The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical method. Among other things, but not exclusively, address data is included in the calculation of the score values.
You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may remain entitled to process your personal data if this is necessary for contractual payment processing.
- Paypal
One or more online payment methods of the following provider are available on this website: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg
If you choose a payment method from the provider that requires you to make an advance payment, your payment data provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the content of your order will be passed on to the provider in accordance with Art. 6 (1) (b) GDPR. In this case, your data will only be passed on for the purpose of payment processing with the provider and only to the extent necessary for this.
If you choose a payment method where we make an advance payment, you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, zip code, city, date of birth, email address, telephone number, and, if applicable, data on an alternative payment method).
In order to safeguard our legitimate interest in determining your creditworthiness in such cases, this data is forwarded by us to the provider for the purpose of a credit check in accordance with Art. 6 (1) (f) GDPR. Based on the personal data you have provided and other data (such as shopping cart, invoice amount, order history, payment experience), the provider checks whether the payment method you have selected can be granted with regard to payment and/or default risks.
The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical method. Among other things, but not exclusively, address data is included in the calculation of the score values.
You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may remain entitled to process your personal data if this is necessary for contractual payment processing.
- Paypal Checkout
This website uses PayPal Checkout, an online payment system from PayPal, which consists of PayPal's own payment methods and local payment methods from third-party providers.
For payments via PayPal, credit card via PayPal, direct debit via PayPal, or – if offered – "Pay Later" via PayPal, we will pass your payment data on to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal") as part of the payment processing. This transfer is carried out in accordance with Art. 6 (1) (b) GDPR and only to the extent necessary for payment processing.
For the payment methods credit card via PayPal, direct debit via PayPal, or – if offered – "Pay Later" via PayPal, PayPal reserves the right to conduct a credit check. For this purpose, your payment data may be passed on to credit agencies in accordance with Art. 6 (1) (f) GDPR based on PayPal's legitimate interest in determining your creditworthiness. PayPal uses the result of the credit check regarding the statistical probability of payment default for the purpose of deciding on the provision of the respective payment method. The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical method. Among other things, but not exclusively, address data is included in the calculation of the score values. You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may remain entitled to process your personal data if this is necessary for contractual payment processing.
If the PayPal payment method "Purchase on account" is available and selected, your payment data will first be transmitted to PayPal in preparation for the payment, after which PayPal will forward it to Ratepay GmbH, Franklinstraße 28-29, 10587 Berlin ("Ratepay") for the purpose of carrying out the payment. The legal basis is Art. 6 (1) (b) GDPR in each case. In this case, RatePay carries out an identity and credit check in its own name to determine creditworthiness in accordance with the principle mentioned above and passes your payment data on to credit agencies due to the legitimate interest in determining creditworthiness in accordance with Art. 6 (1) (f) GDPR. A list of credit agencies that Ratepay may use can be found here: https://www.ratepay.com
When using a payment method of a local third-party provider, your payment data will first be passed on to PayPal in accordance with Art. 6 (1) (b) GDPR in preparation for the payment. Depending on your selection of an available local payment method, PayPal will then transmit your payment data to the corresponding provider for the purpose of carrying out the payment in accordance with Art. 6 (1) (b) GDPR:
- Apple Pay (Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland)
- Google Pay (Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland)
- iDeal (Currence Holding BV, Beethovenstraat 300 Amsterdam, Netherlands)
- bancontact (Bancontact Payconiq Company, Rue d'Arlon 82, 1040 Brussels, Belgium)
- blik (Polski Standard Płatności sp. z o.o., ul. Czerniakowska 87A, 00-718 Warsaw, Poland)
- eps (PSA Payment Services Austria GmbH, Handelskai 92, Gate 2
1200 Vienna, Austria)
- MyBank (PRETA S.A.S, 40 Rue de Courcelles, F-75008 Paris, France)
- Przelewy24 (PayPro SA, Kanclerska 15A, 60-326 Poznań, Poland)
Further data protection information can be found in PayPal's privacy policy: https://www.paypal.com
- Shopify Payments
One or more online payment methods of the following provider are available on this website: Shopify International Limited, Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland
If you choose a payment method from the provider that requires you to make an advance payment (e.g., credit card payment), your payment data provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the content of your order will be passed on to the provider in accordance with Art. 6 (1) (b) GDPR. In this case, your data will only be passed on for the purpose of payment processing with the provider and only to the extent necessary for this.
- Sofortüberweisung
One or more online payment methods of the following provider are available on this website: Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden
If you choose a payment method from the provider that requires you to make an advance payment (e.g., credit card payment), your payment data provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the content of your order will be passed on to the provider in accordance with Art. 6 (1) (b) GDPR. In this case, your data will only be passed on for the purpose of payment processing with the provider and only to the extent necessary for this.
9) Web Analytics Services
Google Analytics 4
This website uses Google Analytics 4, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables an analysis of your use of our website.
By default, Google Analytics 4 places cookies when you visit the website, which are stored as small text files on your device and collect certain information. The scope of this information also includes your IP address, which is shortened by Google by the last digits to exclude a direct reference to a person.
The information is transmitted to Google servers and processed there. Transmissions to Google LLC, headquartered in the USA, are also possible.
Google uses the collected information on our behalf to evaluate your use of the website, to compile reports on website activity for us, and to provide other services related to website and internet usage. The shortened IP address transmitted by your browser within the framework of Google Analytics will not be merged with other data from Google. Data collected through the use of Google Analytics 4 is stored for a period of two months and then deleted.
All processing described above, in particular the setting of cookies on the device used, only takes place if you have given us your explicit consent in accordance with Art. 6 (1) (a) GDPR.
Without your consent, Google Analytics 4 will not be used during your site visit. You can revoke your consent at any time with effect for the future. To exercise your right of withdrawal, please deactivate this service via the "Cookie Consent Tool" provided on the website.
We have concluded a data processing agreement with Google, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.
Further legal information on Google Analytics 4 can be found at https://business.safety.google
Demographics
Google Analytics 4 uses the special feature "demographics" and can create statistics that make statements about the age, gender, and interests of site visitors. This is done by analyzing advertising and information from third-party providers. This allows target groups to be identified for marketing activities. However, the collected data cannot be assigned to any specific person and will be deleted after being stored for a period of two months.
Google Signals
As an extension to Google Analytics 4, Google Signals can be used on this website to generate cross-device reports. If you have activated personalized ads and have linked your devices to your Google account, Google can analyze your usage behavior across devices and create database models, including cross-device conversions, subject to your consent to the use of Google Analytics in accordance with Art. 6 (1) (a) GDPR. We do not receive any personal data from Google, only statistics. If you wish to stop cross-device analysis, you can deactivate the "Personalized advertising" function in the settings of your Google account. To do this, follow the instructions on this page: https://support.google.com
Further information on Google Signals can be found at the following link: https://support.google.com
UserIDs
As an extension to Google Analytics 4, the "UserIDs" function can be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Art. 6 (1) (a) GDPR, have set up an account on this website, and log in to this account on various devices, your activities, including conversions, can be analyzed across devices.
Für Datenübermittlungen in die USA hat sich der Anbieter dem EU-US-Datenschutzrahmen (EU-US Data Privacy Framework) angeschlossen, das auf Basis eines Angemessenheitsbeschlusses der Europäischen Kommission die Einhaltung des europäischen Datenschutzniveaus sicherstellt.
10) Retargeting/ Remarketing und Conversion-Tracking
10.1 Meta Pixel mit erweitertem Datenabgleich
Innerhalb unseres Online-Angebots verwenden wir im Modus des erweiterten Datenabgleichs den Dienst "Meta Pixel" des folgenden Anbieters: Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Irland ("Meta")
Klickt ein Nutzer auf eine von uns auf Facebook oder Instagram geschaltete Werbeanzeige, wird mithilfe von "Meta Pixel" die URL unserer verlinkten Seite um einen Parameter erweitert. Dieser URL-Parameter wird dann nach der Weiterleitung durch ein Cookie, das unsere verlinkte Seite selbst setzt, in den Browser des Nutzers eingetragen. Darüber hinaus erfasst dieses Cookie spezifische Kundendaten wie z.B. die E-Mail-Adresse, die wir auf unserer mit der Facebook- oder Instagram-Anzeige verknüpften Webseite bei Vorgängen wie Kaufabschlüssen, Kontoanmeldungen oder Registrierungen erheben (erweiterter Datenabgleich). Das Cookie wird dann ausgelesen und ermöglicht die Übermittlung der Daten einschließlich der spezifischen Kundendaten an Meta.
Wir verwenden "Meta Pixel" mit erweitertem Datenabgleich, um unsere Werbeanzeigen (sog. "Ads") auf Facebook und/oder Instagram effektiver zu gestalten und sicherzustellen, dass sie den Interessen der Nutzer entsprechen oder bestimmte Merkmale aufweisen (z.B. Interessen an bestimmten Themen oder Produkten, die anhand der besuchten Webseiten ermittelt werden), die wir an Meta übermitteln (sog. "Custom Audiences").
Darüber hinaus analysieren wir die Wirksamkeit unserer Werbeanzeigen, indem wir verfolgen, ob Nutzer nach dem Anklicken einer Werbeanzeige auf unsere Webseite weitergeleitet wurden (Conversion). Im Vergleich zur Standardvariante von "Meta Pixel" hilft uns die Funktion des erweiterten Datenabgleichs, die Wirksamkeit unserer Werbekampagnen besser zu messen, indem mehr zugeordnete Conversions erfasst werden.
Alle übermittelten Daten werden von Meta gespeichert und verarbeitet, so dass eine Zuordnung zum jeweiligen Nutzerprofil möglich ist und Meta die Daten für eigene Werbezwecke gemäß den Datenverwendungsrichtlinien von Meta (https://www.facebook.com
Alle oben beschriebenen Verarbeitungen, insbesondere das Setzen von Cookies für das Auslesen von Informationen auf dem verwendeten Endgerät, werden nur dann vollzogen, wenn Sie uns gemäß Art. 6 Abs. 1 lit. a DSGVO dazu Ihre ausdrückliche Einwilligung erteilt haben. Sie können Ihre erteilte Einwilligung jederzeit mit Wirkung für die Zukunft widerrufen, indem Sie diesen Dienst in dem auf der Webseite bereitgestellten „Cookie-Consent-Tool“ deaktivieren.
Wir haben mit dem Anbieter einen Auftragsverarbeitungsvertrag geschlossen, der den Schutz der Daten unserer Seitenbesucher sicherstellt und eine unberechtigte Weitergabe an Dritte untersagt.
Die durch Meta erzeugten Informationen werden in der Regel an einen Server von Meta übertragen und dort gespeichert; in diesem Zusammenhang kann es auch zu einer Übertragung an Server von Meta Platforms Inc. in den USA kommen.
Für Datenübermittlungen in die USA hat sich der Anbieter dem EU-US-Datenschutzrahmen (EU-US Data Privacy Framework) angeschlossen, das auf Basis eines Angemessenheitsbeschlusses der Europäischen Kommission die Einhaltung des europäischen Datenschutzniveaus sicherstellt.
10.2 Google Ads Remarketing
Diese Webseite nutzt Retargeting-Technologie des folgenden Anbieters: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Irland
Zu diesem Zweck setzt Google ein Cookie im Browser Ihres Endgeräts, welches automatisch mittels einer pseudonymen Cookie-ID und auf Grundlage der von Ihnen besuchten Seiten eine interessensbasierte Werbung ermöglicht. Zu den hierbei eingeholten Informationen zählt grundsätzlich auch Ihre IP-Adresse.
Eine darüberhinausgehende Datenverarbeitung findet nur statt, sofern Sie gegenüber Google zugestimmt haben, dass Ihr Internet- und App-Browserverlauf von Google mit ihrem Google-Konto verknüpft wird und Informationen aus ihrem Google-Konto zum Personalisieren von Anzeigen verwendet werden, die sie im Web betrachten. Sind sie in diesem Fall während des Seitenbesuchs unserer Webseite bei Google eingeloggt, verwendet Google Ihre Daten zusammen mit Google Analytics-Daten, um Zielgruppenlisten für geräteübergreifendes Remarketing zu erstellen und zu definieren. Dazu werden Ihre personenbezogenen Daten von Google vorübergehend mit Google Analytics-Daten verknüpft, um Zielgruppen zu bilden. Im Rahmen der Nutzung von Google Ads Remarketing kann es auch zu einer Übermittlung von personenbezogenen Daten an die Server der Google LLC. in den USA kommen.
Alle oben beschriebenen Verarbeitungen, insbesondere das Setzen von Cookies für das Auslesen von Informationen auf dem verwendeten Endgerät, werden nur dann vollzogen, wenn Sie uns gemäß Art. 6 Abs. 1 lit. a DSGVO dazu Ihre ausdrückliche Einwilligung erteilt haben. Ohne diese Einwilligungserteilung unterbleibt der Einsatz von Retargeting-Technologie während Ihres Seitenbesuchs.
Sie können Ihre erteilte Einwilligung jederzeit mit Wirkung für die Zukunft widerrufen. Um Ihren Widerruf auszuüben, deaktivieren Sie diesen Dienst bitte in dem auf der Webseite bereitgestellten „Cookie-Consent-Tool“.
Für Datenübermittlungen in die USA hat sich der Anbieter dem EU-US-Datenschutzrahmen (EU-US Data Privacy Framework) angeschlossen, das auf Basis eines Angemessenheitsbeschlusses der Europäischen Kommission die Einhaltung des europäischen Datenschutzniveaus sicherstellt.
Details zu den durch Google angestoßenen Verarbeitungen und zum Umgang Googles mit Daten von Websites finden Sie hier: https://policies.google.com
Weitere Informationen zu den Datenschutzbestimmungen von Google finden sich hier: https://business.safety.google
10.3 Pinterest-Retargeting-Pixel
Diese Webseite nutzt Retargeting-Technologie des folgenden Anbieters: Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Irland
Diese ermöglicht es, Besucher unserer Internetseiten gezielt mit personalisierter, interessenbezogener Werbung anzusprechen, die sich bereits für unseren Shop und unsere Produkte interessiert haben. Die Einblendung der Werbemittel erfolgt dabei auf Basis einer Cookie-basierten Analyse des früheren und aktuellen Nutzungsverhaltens.
In den Fällen der Retargeting-Technologie wird ein Cookie auf Ihrem Computer oder mobilen Endgerät gespeichert, um pseudonymisierte Daten über Ihre Interessen zu erfassen und so die Werbung individuell auf die gespeicherten Informationen anzupassen. Diese Cookies sind kleine Textdateien, die auf Ihrem Computer oder mobilen Endgerät gespeichert werden. Ihnen wird so Werbung angezeigt, die mit hoher Wahrscheinlichkeit Ihren Produkt- und Informationsinteressen entspricht.
Alle oben beschriebenen Verarbeitungen, insbesondere das Setzen von Cookies für das Auslesen von Informationen auf dem verwendeten Endgerät, werden nur dann vollzogen, wenn Sie uns gemäß Art. 6 Abs. 1 lit. a DSGVO dazu Ihre ausdrückliche Einwilligung erteilt haben. Ohne diese Einwilligungserteilung unterbleibt der Einsatz von Retargeting-Technologie während Ihres Seitenbesuchs.
Sie können Ihre erteilte Einwilligung jederzeit mit Wirkung für die Zukunft widerrufen. Um Ihren Widerruf auszuüben, deaktivieren Sie diesen Dienst bitte in dem auf der Webseite bereitgestellten „Cookie-Consent-Tool“.
10.4 Google Ads Conversion-Tracking
Diese Website nutzt das Online-Werbeprogramm "Google Ads" und im Rahmen von Google Ads das Conversion-Tracking der Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Irland („Google“). Wir nutzen das Angebot von Google Ads, um mit Hilfe von Werbemitteln (sogenannten Google Adwords) auf externen Webseiten auf unsere attraktiven Angebote aufmerksam zu machen. Wir können in Bezug zu den Daten der Werbekampagnen ermitteln, wie erfolgreich die einzelnen Werbemaßnahmen sind. Wir verfolgen damit das Anliegen, Ihnen Werbung anzuzeigen, die für Sie von Interesse ist, unsere Website für Sie interessanter zu gestalten und eine faire Berechnung der anfallenden Werbekosten zu erreichen.
Das Cookie für Conversion-Tracking wird gesetzt, wenn ein Nutzer auf eine von Google geschaltete Ads-Anzeige klickt. Bei Cookies handelt es sich um kleine Textdateien, die auf Ihrem Endgerät abgelegt werden. Diese Cookies verlieren in der Regel nach 30 Tagen ihre Gültigkeit und dienen nicht der persönlichen Identifizierung. Besucht der Nutzer bestimmte Seiten dieser Website und ist das Cookie noch nicht abgelaufen, können Google und wir erkennen, dass der Nutzer auf die Anzeige geklickt hat und zu dieser Seite weitergeleitet wurde. Jeder Google Ads-Kunde erhält ein anderes Cookie. Cookies können somit nicht über die Websites von Google Ads-Kunden nachverfolgt werden. Die mithilfe des Conversion-Cookies eingeholten Informationen, zu denen auch Ihre IP-Adresse zählt, dienen dazu, Conversion-Statistiken für Google Ads-Kunden zu erstellen, die sich für Conversion-Tracking entschieden haben. Die Kunden erfahren die Gesamtanzahl der Nutzer, die auf ihre Anzeige geklickt haben und zu einer mit einem Conversion-Tracking-Tag versehenen Seite weitergeleitet wurden. Sie erhalten jedoch keine Informationen, mit denen sich Nutzer persönlich identifizieren lassen. Im Rahmen der Nutzung von Google Ads kann es auch zu einer Übermittlung von personenbezogenen Daten an die Server der Google LLC. in den USA kommen.
Details zu den durch Google Ads Conversion Tracking angestoßenen Verarbeitungen und zum Umgang Googles mit Daten von Websites finden Sie hier: https://policies.google.com
Alle oben beschriebenen Verarbeitungen, insbesondere das Setzen von Cookies für das Auslesen von Informationen auf dem verwendeten Endgerät, werden nur dann vollzogen, wenn Sie uns gemäß Art. 6 Abs. 1 lit. a DSGVO dazu Ihre ausdrückliche Einwilligung erteilt haben. Sie können Ihre erteilte Einwilligung jederzeit mit Wirkung für die Zukunft widerrufen, indem Sie diesen Dienst in dem auf der Webseite bereitgestellten „Cookie-Consent-Tool“ deaktivieren.
Sie können dem Setzen von Cookies durch Google Ads Conversion-Tracking darüber hinaus dauerhaft widersprechen, indem Sie das unter folgendem Link verfügbare Browser-Plug-in von Google herunterladen und installieren:
https://support.google.com
Bitte beachten Sie, dass bestimmte Funktionen dieser Website möglicherweise nicht oder nur eingeschränkt genutzt werden können, wenn Sie die Verwendung von Cookies deaktiviert haben.
Googles Datenschutzbestimmungen sind hier einsehbar: https://business.safety.google
Für Datenübermittlungen in die USA hat sich der Anbieter dem EU-US-Datenschutzrahmen (EU-US Data Privacy Framework) angeschlossen, das auf Basis eines Angemessenheitsbeschlusses der Europäischen Kommission die Einhaltung des europäischen Datenschutzniveaus sicherstellt.
10.5 Pinterest-Tag Conversion-Tracking
Diese Website nutzt die Conversion-Tracking-Technologie des folgenden Anbieters: Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Irland
Sofern Sie von einer Werbeanzeige auf der Domain des Anbieters auf unsere Website gelangt sind, kann mit Hilfe von Cookies und/oder vergleichbaren Technologien (Tracking-Pixel, Web-Beacons, Pings bzw. HTTP-Requests) der Erfolg der Werbeanzeige nachvollzogen werden.
Hierzu werden über die Tracking-Technologie bestimmte Endgeräte- und Browserinformationen, darunter ggf. auch Ihre IP-Adresse, ausgelesen, um von uns vordefinierte Nutzerhandlungen (z.B. abgeschlossene Transaktionen, Leads, Suchanfragen auf der Website, Aufrufe von Produktseiten) zu erfassen und auszuwerten. Dies ermöglicht die Erstellung von Statistiken über das Nutzungsverhalten auf unserer Website nach Weiterleitung von einer Werbeanzeige erstellen, die uns zur Optimierung unseres Angebots dienen.
Alle oben beschriebenen Verarbeitungen, insbesondere das Setzen von Cookies für das Auslesen von Informationen auf dem verwendeten Endgerät, werden nur dann vollzogen, wenn Sie uns gemäß Art. 6 Abs. 1 lit. a DSGVO dazu Ihre ausdrückliche Einwilligung erteilt haben. Sie können Ihre erteilte Einwilligung jederzeit mit Wirkung für die Zukunft widerrufen, indem Sie diesen Dienst in dem auf der Webseite bereitgestellten „Cookie-Consent-Tool“ deaktivieren.
Wir haben mit dem Anbieter einen Auftragsverarbeitungsvertrag geschlossen, der den Schutz der Daten unserer Seitenbesucher sicherstellt und eine unberechtigte Weitergabe an Dritte untersagt.
10.6 TikTok Pixel
Diese Website nutzt die Conversion-Tracking-Technologie des folgenden Anbieters: TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Irland
Sofern Sie von einer Werbeanzeige auf der Domain des Anbieters auf unsere Website gelangt sind, kann mit Hilfe von Cookies und/oder vergleichbaren Technologien (Tracking-Pixel, Web-Beacons, Pings bzw. HTTP-Requests) der Erfolg der Werbeanzeige nachvollzogen werden.
Hierzu werden über die Tracking-Technologie bestimmte Endgeräte- und Browserinformationen, darunter ggf. auch Ihre IP-Adresse, ausgelesen, um von uns vordefinierte Nutzerhandlungen (z.B. abgeschlossene Transaktionen, Leads, Suchanfragen auf der Website, Aufrufe von Produktseiten) zu erfassen und auszuwerten. Dies ermöglicht die Erstellung von Statistiken über das Nutzungsverhalten auf unserer Website nach Weiterleitung von einer Werbeanzeige erstellen, die uns zur Optimierung unseres Angebots dienen.
Alle oben beschriebenen Verarbeitungen, insbesondere das Setzen von Cookies für das Auslesen von Informationen auf dem verwendeten Endgerät, werden nur dann vollzogen, wenn Sie uns gemäß Art. 6 Abs. 1 lit. a DSGVO dazu Ihre ausdrückliche Einwilligung erteilt haben. Sie können Ihre erteilte Einwilligung jederzeit mit Wirkung für die Zukunft widerrufen, indem Sie diesen Dienst in dem auf der Webseite bereitgestellten „Cookie-Consent-Tool“ deaktivieren.
Wir haben mit dem Anbieter einen Auftragsverarbeitungsvertrag geschlossen, der den Schutz der Daten unserer Seitenbesucher sicherstellt und eine unberechtigte Weitergabe an Dritte untersagt.
11) Seitenfunktionalitäten
11.1 Google Web Fonts
Diese Seite nutzt zur einheitlichen Darstellung von Schriftarten sogenannte Web Fonts des folgenden Anbieters: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Irland
Beim Aufruf einer Seite lädt Ihr Browser die benötigten Web Fonts in ihren Browser-Cache, um Texte und Schriftarten korrekt anzuzeigen und stellt eine direkte Verbindung zu den Servern des Anbieters her. Hierbei werden bestimmte Browserinformationen, einschließlich Ihrer IP-Adresse, an den Anbieter übermittelt.
Daten können zudem übermittelt werden an: Google LLC, USA
Die Verarbeitung von personenbezogenen Daten im Zuge der Verbindungsaufnahme mit dem Anbieter der Schriftarten wird nur dann vollzogen, wenn Sie uns gemäß Art. 6 Abs. 1 lit. a DSGVO dazu Ihre ausdrückliche Einwilligung erteilt haben. Sie können Ihre erteilte Einwilligung jederzeit mit Wirkung für die Zukunft widerrufen, indem Sie diesen Dienst über das auf der Webseite bereitgestellte „Cookie-Consent-Tool“ deaktivieren. Falls Ihr Browser keine Web Fonts unterstützt, wird eine Standardschrift von Ihrem Computer genutzt.
Für Datenübermittlungen in die USA hat sich der Anbieter dem EU-US-Datenschutzrahmen (EU-US Data Privacy Framework) angeschlossen, das auf Basis eines Angemessenheitsbeschlusses der Europäischen Kommission die Einhaltung des europäischen Datenschutzniveaus sicherstellt.
Weitere Hinweise zu den Datenschutzbestimmungen von Google finden sich hier: https://business.safety.google
11.2 - Google reCAPTCHA
Auf dieser Website verwenden wir den CAPTCHA-Dienst des folgenden Anbieters: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Irland
Daten können zudem übermittelt werden an: Google LLC, USA.
Für die optische Gestaltung des Captcha-Fensters werden vom Anbieter „Google Fonts", also von Google aus dem Internet geladene Schriftarten, verwendet. Zu einer Verarbeitung weiterer Informationen als den oben genannten, die bereits über die Funktionalität von ReCaptcha an Google übertragen werden, kommt es hierbei nicht.
Der Dienst prüft, ob eine Eingabe durch eine natürliche Person oder missbräuchlich durch maschinelle und automatisierte Verarbeitung erfolgt, und blockiert Spam, DDoS-Attacken sowie ähnliche automatisierte Schadzugriffe. Um sicherzustellen, dass eine Handlung von einem Menschen und nicht von einem automatisierten Bot vorgenommen wird, erhebt der Anbieter die IP-Adresse des verwendeten Endgeräts, Erkennungsdaten des verwendeten Browser- und Betriebssystem-Typ sowie Datum und Dauer des Besuchs und übermittelt diese zur Auswertung an Server des Anbieters. Hierbei können Cookies zum Einsatz kommen, also kleine Text-Dateien, die im Browser des Endgeräts gespeichert werden.
Sofern die oben beschriebenen Verarbeitungen auf Basis von Cookies erfolgen, werden diese nur gesetzt, wenn Sie uns gemäß Art. 6 Abs. 1 lit. a DSGVO dazu Ihre ausdrückliche Einwilligung erteilt haben. Sie können Ihre erteilte Einwilligung jederzeit mit Wirkung für die Zukunft widerrufen, indem Sie diesen Dienst in dem auf der Webseite bereitgestellten „Cookie-Consent-Tool“ deaktivieren.
If the processing operations described above are carried out without the use of cookies, the legal basis is our legitimate interest in determining individual personal responsibility on the internet and preventing abuse and spam in accordance with Art. 6 para. 1 lit. f GDPR.
We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
12) Tools and Miscellaneous
Cookie Consent Tool
This website uses a so-called "cookie consent tool" to obtain effective user consent for cookies and cookie-based applications that require consent. The "cookie consent tool" is displayed to users when they access the page in the form of an interactive user interface, on which consent for certain cookies and/or cookie-based applications can be given by checking a box. Through the use of the tool, all cookies/services requiring consent are only loaded if the respective user gives their consent by checking the box. This ensures that such cookies are only set on the user's respective end device if consent has been given.
The tool sets technically necessary cookies to save your cookie preferences. As a general rule, personal user data is not processed here.
If, in individual cases, personal data (such as the IP address) is processed for the purpose of saving, assigning, or logging cookie settings, this is done in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in legally compliant, user-specific, and user-friendly consent management for cookies and, consequently, in a legally compliant design of our website.
A further legal basis for the processing is Art. 6 para. 1 lit. c GDPR. As the controller, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent.
Where necessary, we have concluded a data processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.
Further information on the operator and the settings options of the cookie consent tool can be found directly in the corresponding user interface on our website.
13) Rights of the Data Subject
13.1 The applicable data protection law grants you the following data subject rights (rights of access and intervention) vis-à-vis the controller regarding the processing of your personal data, whereby reference is made to the stated legal basis for the respective requirements for exercise:
- Right of access pursuant to Art. 15 GDPR;
- Right to rectification pursuant to Art. 16 GDPR;
- Right to erasure pursuant to Art. 17 GDPR;
- Right to restriction of processing pursuant to Art. 18 GDPR;
- Right to notification pursuant to Art. 19 GDPR;
- Right to data portability pursuant to Art. 20 GDPR;
- Right to withdraw granted consent pursuant to Art. 7 para. 3 GDPR;
- Right to lodge a complaint pursuant to Art. 77 GDPR.
13.2 RIGHT TO OBJECT
WHERE WE PROCESS YOUR PERSONAL DATA WITHIN THE FRAMEWORK OF A BALANCING OF INTERESTS ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING AT ANY TIME FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION, WITH EFFECT FOR THE FUTURE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN PROVE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OUTWEIGH YOUR INTERESTS, FUNDAMENTAL RIGHTS, AND FREEDOMS, OR IF THE PROCESSING SERVES TO ASSERT, EXERCISE, OR DEFEND LEGAL CLAIMS.
IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING. YOU MAY EXERCISE THE OBJECTION AS DESCRIBED ABOVE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.
14) Duration of Storage of Personal Data
The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing, and – if applicable – additionally by the respective statutory retention period (e.g., commercial and tax law retention periods).
When processing personal data on the basis of explicit consent pursuant to Art. 6 para. 1 lit. a GDPR, the data concerned is stored until you revoke your consent.
If there are statutory retention periods for data that is processed within the framework of legal or quasi-legal obligations on the basis of Art. 6 para. 1 lit. b GDPR, this data will be routinely deleted after the retention periods have expired, provided it is no longer required for the fulfillment of the contract or the initiation of a contract and/or we have no legitimate interest in continued storage.
When processing personal data on the basis of Art. 6 para. 1 lit. f GDPR, this data is stored until you exercise your right to object pursuant to Art. 21 para. 1 GDPR, unless we can demonstrate compelling legitimate grounds for the processing which outweigh your interests, rights, and freedoms, or the processing serves to assert, exercise, or defend legal claims.
When processing personal data for direct marketing purposes on the basis of Art. 6 para. 1 lit. f GDPR, this data is stored until you exercise your right to object pursuant to Art. 21 para. 2 GDPR.
Unless otherwise stated in the other information in this declaration regarding specific processing situations, stored personal data is otherwise deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.
